Standardization vs adaptation has been identified as the strategic global-local dilemma according to WE WORK as a company. Using SM toolsPETSEL (External), VRIO (internal), and SWOT (combinations) for analysis.

Reflect on all three sub-questions while formulating your response:

  1. Adapt a local market (Nigeria) Focus on adaptation and standardization on local culture (maybe technology could be included)
  2. Strategic recommendations: Develop your proposed solutions to the specific issues selected above. Your recommendations should be specific, substantiated with data, executable, and logically coherent.
  3. clearly state all your references as it will bepart of your marks

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