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INTEGRATING MECHANISMS: DIRECT CONTACT, LIASION ROLES; TASK FORCES; CROSS-FUCNTION TEAMS; INTEGRATING ROLES & DEPARTMENTS

A) Has found that two of its divisions are having problems with delayed payments from the same few customers. This problem needs to be solved ASAP

B) Both marketing and R&D have ideas for new products, but there is no real line of communication between the two departments. No one is sure whom to approach in the other department

C) Has noticed that productivity and performance are highest when individuals from different departments work together throughout the design, production, and rollout stages of new product development

D) Has a functional structure with just two departments: operations and marketing. It’s a new small company and everyone knows everyone else

E) Is a huge organization with multiple divisions and doing business in many countries. Due to its structural complexity and global size, the company is suffering from a severe lack of integraton

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