MKT 564 Marketing ChannelsPart 1 of Channel Profile Assignment25 pointsPart 1Create a diagram of the distribution channel structure for this retailer for the product/product line. Use actual channel partner company names and types, not generic names only. e.g., Brand X (manufacturer) to Acme Wholesalers LLC (wholesaler) to Your Retailer. Use either the diagram type from your text or from the channel introduction material. List at least three specific marketing functions this retailer provides for its customers, either in conjunction with its channel partners or on its own.
TEAM – Executive Summary and introduction “E in T” 1 Describe the nature of competition in Australian supermarket market and outline the key success factors in the industry? “E in T” 2 What are the strategies of COSTCO’s competitors? “E in T” 3 What impact might home deliveries have on COSTCO’s business model? “E in T” 4 What are the key components for a generic successful national strategy? TEAM – Conclusion and Reference List
As a counselor working at a publicly funded alcohol & drug treatment program. Your client, Doug, attends one of your counseling groups. Although he has a previous conviction & is on probation for possession of an illegal substance, he entered treatment as a voluntary client. Doug’s probation officer recently learned from another probationer that Doug is in treatment, and the officer has sent you a letter requesting that you provide a progress report and an assessment of Doug’s likelihood of relapse. The probation officer will use this information, if favorable, to petition the court
Perform a formal SWOT analysis, and identify and explain at least 5–7 elements in each category: Strengths, Weaknesses, Opportunities and Threats.Determine which stakeholder groups have the most influence on each of the elements identified in the formal SWOT analysis, and provide an explanation of the rationale to support your identification and how they impact the organization’s strategic plan.Project the likely organizational and operational outcomes that are possible if changes are made based on the SWOT analysis, and provide an explanation of the rationale supporting your projections.Predict the future viability of the organization if no changes are made based on the SWOT analysis, and provide an explanation of the rationale supporting your projections.Formulate at least 5 strategic recommendations that the organization should consider pursuing to effectively compete in the….
What role does HRM play in monitoring and preventing stress in the workplace? (300 words) Where did human resource management come from? And, where is it going? (150 words)
You are appointed as Marketing Manager of the Hilton Hotel in Durban. A 5-star accommodation paradise that mainly caters for business travellers. The Hotel has won the accolade of being South Africa’s Leading business hotel for 5 years running. The Hilton Hotel offers a dynamic business centre, a fully equipped fitness centre to keep up with your routine and a grand ballroom for special occasions. Check out the Unique Wellness Spa, or the exclusive, stylish Business Lounge serving complimentary snacks and beverages throughout the day for the Executive floor guests.To determine the right price per night for the Hotel is not a simple task. Use the website of the Hotel to guide you. Which factors could possible influence the final price for accommodation during the December 2018? Discuss….
In a minimum of three sentences answer the following questions-
1.-Explain why an organization must relate to a variety of labor markets when conducting a compensation survey. 2.-Discuss the age-old economic theories and the recently developed behavioral science motivation theories. Are they in conflict or mutually supportive? 3.-How can team effort result in improved organizational profitability?
Read the Google case presented on page 518 of Recruitment and Selection in Canada(2016). You have been hired by Google to evaluate its newly implemented selection system. Drawing upon this case and supplementing this by your own knowledge and research, write a memo to the management of Google that answers the following questions or completes the required tasks. The memo should be 1600-2200 words long. 1. What were the key R&S issues Google was attempting to address in its changes? What were the goals of the changes? 2. What criteria will you use to evaluate the system? What information will you need to make your evaluation? 3. What elements of the new system do you think will be effective in enabling Google to achieve its selection goals? Why? 4…..
C CASE STUDY QUESTION:
1.What options are available for brand advertisers to use YouTube to engage with consumers?What are the Pro’s and Con’s for each option? 2.As a brand marketer, what recent YouTube initiatives are you excited about? Are there any you do not like? Justify? 3.What is your assessment of the True View initiative? 4. Should major brands shift a significant portion of their Advertising (TV, Radio etc) budget to YouTube? 5.How would craft a YouTube specific content creation and distribution strategy?
The Case Study responses covering all questions answered as a group should not exceed 1,500 words using size 12 point font with 1.5 line spacing format. The Case Study responses must be fully and accurately referenced or they will not be graded. Students should aim….
Joan hired Groom to attend to her herd of four horses at her summer place in the high desert. The job was too much for Groom, so he toldTony that he (Groom) would pay Tony, who claimed expertise in caringfor horses, to take over the job. Tony neglected the horses in hot weather, and one of them needed veterinarian care for dehydration. Is Groom liable?