Brainstorm! In this first step, brainstorm what details might be necessary to include in the eventual presentation. Get a blank piece of paper or a stack of stickies and start writing down ideas. Aim for a list of at least 20. To aid in your brainstorming process, ask yourself: has the organization ever tried a pilot program before? Will the events committee need to understand the risks and benefits of this program? Are they likely to respond favorably or unfavorably? Do you have historical data on the number of adoptions from community spaces? Are you aware whether other shelters have successfully tried this? How will you measure and assess the results from the three-month pilot? What does success look like?